Tap into one of the largest online gambling markets in Europe

In 2025, SiGMA Central Europe will be held in Milan, Italy—a strategic move that positions the event in one of Europe’s most promising markets for online gambling. Join us in Milan at the Fiera Milano from the 23rd to 26th of November as we step into the future of iGaming.

Why Italy? 

Italy represents the largest untapped online gambling market in Europe, with total gambling revenue reaching €16 billion. Currently, only 25% of this market operates online, leaving €12 billion in offline revenue waiting to be unlocked. As player preferences shift online, Italy presents a rare opportunity for operators ready to expand in a high-potential, lucrative market. SiGMA Central Europe will be at the centre of this transformation, driving industry innovation and fostering essential connections for businesses eager to join Italy’s online gambling revolution.

Italy’s online gambling industry is set to achieve a revenue of €2.89 billion in 2024, reflecting a robust growth trend in the sector. According to Statista, Italy’s online gaming industry also has an anticipated annual growth rate of 5.52 percent from 2024 to 2029, and the market is expected to reach €3.78 billion by the end of the forecast period. This growth includes a projected revenue of €1.54 billion for the online casino segment alone in 2024. 

Easy accessibility

Hosting SiGMA Central Europe in Milan also offers the advantage of easy accessibility, thanks to its three international airports—Malpensa, Linate, and Orio al Serio—that provide excellent connectivity for participants from around the globe. Milan also features a highly efficient public transportation system, with five metro lines and an extensive network of buses and trams that reach even the city’s outermost areas.

Fiera Milano: The Perfect Venue for Growth 

The Fiera Milano, the 4th largest expo centre in the world and third largest in Europe, provides the space and modern amenities needed to support our expanding network of exhibitors, attendees, and stakeholders. It includes 20 pavilions organised around a main street, known as Corso Italia. As well as the exhibition areas, various cafés and refreshment areas cover a total area of almost 400,000 square metres of indoor and outdoor space. In the heart of the district stands the “Stella Polare” conference centre – one of three – which features a 1,000-plus-seater auditorium and modular rooms.  Considered one of the most modern exhibition centres in Europe, it can be reached via the M1 metro line, Rho Fiera Milano station, and the Turin-Milan railway line. Expect a seamless, world-class experience in Milan as we elevate SiGMA Central Europe to new heights.