Andreas Constantinou’s game-changing vision for poker’s future

From late nights in London’s poker rooms to the frustration of fruitless journeys and his academic background in engineering and robotics from UK’s top tier universities, UCL and Edinburgh, his path has reshaped the way players connect, compete, and thrive. In 2019, he quit his job as an IT consultant from Getronics Ltd. to pursue his MBA and venture full-time with a mission to turn an unforeseen land-based poker experience for the poker players – as never seen before!

“The younger generation, they’re smart,” he begins, words landing with purpose. “They’re strategic, not just looking for luck. They know the stakes, they analyse risk, human behaviour and calculate statistics, they adapt.”

Andreas remembers endless nights crossing the city searching for the right stakes, the right game, only to end up disappointed. “You’d get there, and it’s a dead end. No games, no seats, just wasted time,” he recalls. The grind of travel with nothing to show for it sparked the idea that would become Pokerload. An app designed to streamline the search and bring players to their perfect match.

The power of Pokerload

Pokerload, as Andreas sees it, isn’t just tech. It is community. “Like a new Facebook for poker,” he explains. It is not just about listing games but about building a bridge between players and operators. Giving land-based casinos a platform to reach audiences and letting players see, book, and even pay for games from their phone. “We’re bringing convenience to the player and efficiency to the casino,” he says.

For Andreas, poker is more than a game. “Poker is strategy, not just luck,” he explains. “It’s a skill game. You learn every time, getting better with every hand, every mistake and miscalculation or misinterpretation.” It is a test of intellect, intuition, and emotional insight. But for him, it is the live experience that matters most. “Online poker is convenient, sure. But it lacks that spark. The human factor,” he says. Face-to-face poker offers depth and realness that clicks with players looking for the full experience.

But the struggle to find the irreplaceable physical experience remains the same. “Ninety-nine percent of the time, you won’t find the right information online,” he says. “You either call, if they answer, or you just go there and hope.” It’s time wasted, money wasted.

That’s where Pokerload steps in. “With Pokerload, we’re solving that. We give operators a management platform so they can list games, monitor seats, and let players register and pay online,” Andreas explains. For the players, it’s a seamless process, from booking their seat to arranging a taxi straight to the casino. “We’re taking the guesswork out, making it smooth from start to finish.”

Growing appeal of poker

Poker’s appeal, Andreas believes, is only growing. “Poker will be the next big thing in the coming decade,” he states confidently. “This game is an art. A blend of skills and social connection. You sit at the table, chit-chat, connect. It is more than cards. It is community.”

The industry, however, has its hurdles. Online platforms offer convenience but cannot match the depth of live poker. “There is no room for real innovation online. You lose the human connection, the emotional intelligence,” he says. Players miss the tells, the bluffs, the body language, the nuances of reading someone face-to-face. “Cash game players especially. They need that live experience.”

But live poker comes with its own challenges. That is why Pokerload is a game changer. “We’re helping operators streamline everything. Games, seats, updates. All in real time,” Andreas explains. And for players, it is a bridge to the action. “You know what’s happening before you leave the house. You’re booking, paying, even sorting a taxi. All through the app.”

Pokerload isn’t just about convenience; it’s about changing the way land-based poker operates. “Operators benefit from streamlining their games, and players get transparency,” Andreas explains. His passion for poker stems from the game’s power to connect people and build community. “We’re not just building an app. We’re creating something that transforms the offline poker experience into something modern and accessible.”

Evolving with players and operators

The innovation doesn’t stop there. Pokerload evolves with the needs of players and operators alike. “We want to be the Uber of poker,” Andreas says. He envisions a platform where players can find all regional games and filter them out according to their preferences. “It’s not just about what’s popular. We’re giving players the power to customise their experience and bring together communities of like-minded people.”

Andreas’s vision also addresses the challenge of attracting high rollers. “High stakes games can be tough to organise,” he admits. “But with Pokerload, players can connect, build their own groups, and create the games they want. It’s all about making poker more accessible and enjoyable.”

Andreas’s vision is bold and forward-thinking, but he isn’t blind to the challenges posed by technology. While some innovations enhance the game, others risk diluting its essence. “Technology is like a knife,” he reflects. “It depends how you use it. You can prepare your meal or harm someone. It’s all about the intent.”

For Andreas, balance is key. He sees potential in using technology to solve problems, not to replace the soul of the game. “I think we should limit personal technology, like phones and laptops, from the tables. We need to protect the human connection,” he explains. But when used thoughtfully, technology can elevate the poker experience. “Imagine live streams of events, where magnetic readers detect cards in play without revealing them. It adds a layer of entertainment while preserving the integrity of the game.”

His plans for Pokerload go even further. Andreas is confident his approach will attract a wider audience to poker, including those who might not have otherwise considered the game. “It’s about breaking barriers,” he says. “We want poker to be for everyone, not just the pros or the regulars. Accessibility is the future.”

Leadership, learning, and innovation

His connection to poker runs deep, shaped by his experiences as a player and a visionary. “I started as a poker player myself,” he shares. “I loved the game, the strategy, the communication, the challenge of reading people and making new friends.” But his journey wasn’t always smooth. Self-assessment and analysis of failure is one key element that every player learns while exploiting the game.

Poker taught him more than patience. They shaped his approach to leadership and innovation. “Intelligence is the ability to adapt to change,” he says, quoting Stephen Hawking. “For me, that’s the foundation of business, poker, and life.” Andreas believes that true leadership goes beyond knowledge and experience. It’s about seeing the bigger picture and caring for the people you lead. “Leadership isn’t just about going from point A to point B,” he explains. “It’s about understanding the challenges, solving problems, and creating something better for every stakeholder of the story.”

This philosophy drives his vision. By addressing the inefficiencies in live poker, Andreas aims to enhance the experience for everyone—players, operators, and the wider poker community. “I’m not just solving my own struggles,” he says. “I’m helping others avoid the same frustrations and enjoy the game.”

Looking ahead, Andreas sees poker as a gateway to something greater, a game that challenges the mind while fostering genuine human connections. “Poker isn’t just a pastime. It’s a way of thinking, a skill that sharpens over time,” he says. He believes poker teaches lessons that extend beyond the table, from strategic decision-making to the value of patience and adaptability. “Even when you lose, you learn. You reflect, you grow.”

But Andreas envisions the future of poker extending beyond the game itself. He sees potential for the industry to embrace broader social and technological trends, creating opportunities for more inclusive and innovative experiences. “We’re at the tipping point,” he says. “The industry has to evolve, and we have to think about how we attract new audiences while respecting the traditions of the game. Imagine adding the female gender into the poker’s equation – it will double its audience and shake things up!”

Bridging online and offline poker worlds

Andreas is particularly passionate about bridging the gap between the online and offline poker worlds with the so-called omni-channel. “It’s not about replacing one with the other. It’s about finding the perfect balance and harmony,” he explains. “We can use technology to enhance live games without losing the human connection that makes poker special.”

His goal is to make poker accessible to everyone, from seasoned players to complete newcomers. “There’s room for everyone at the table,” he says with conviction. “Whether you’re playing for fun or competing at the highest level, poker should be an experience that’s open, engaging, and rewarding.”

Andreas has a unique way of connecting the past with the future, honouring poker’s traditions while driving innovation. “Poker is about more than cards or chips,” he says. “It’s about the people, the conversations, the shared moments. That’s what makes it timeless.”

But his vision doesn’t shy away from change. Reflecting on the potential of artificial intelligence, Andreas acknowledges both its benefits and its risks. “AI can speed things up and improve efficiency, but it’s how we use it that matters,” he says. “In the future, we might even see robotic dealers in land-based casinos. They could shuffle faster and handle disputes more efficiently.”

While this could boost the speed and profitability of games, Andreas stresses that poker’s core must remain intact. “The challenge is keeping the soul of the game alive. We can’t replace the human element.”

His love for the game is matched by his passion for Cyprus, where he’s now based. Though Cyprus offers a favourable tax regime for innovative startups, Andreas sees untapped potential in its iGaming sector. “The government has to embrace poker as a legitimate opportunity,” he says. “Poker tournaments can bring tourism, jobs, and growth to the island. We’re building something that connects people across borders,” he says. “It’s about bringing players and operators together to create something bigger.”

SiGMA is a hub for networking and innovation

As a key figure in the poker community, Andreas is no stranger to the value of networking. Reflecting on events like SiGMA Europe, he speaks with enthusiasm about their role in shaping the industry. “SiGMA has grown dramatically. It’s massive now,” he says. “Eman Pulis has done a great job, you know, in expanding in various regions all over the world.”

Andreas sees the potential for SiGMA to integrate poker more deeply into its events. “There’s a tremendous opportunity here,” he explains. “With SiGMA’s global exposure, poker tournaments could bring in new players and boost land-based operators. It’s not just about showcasing the game, it’s about creating growth for everyone involved.” This comes on the back of the announcement of the SiGMA Poker Tour, which will debut in 2025 with major events scheduled for Brazil and Malta where Pokerload will heavily contribute to enhance the players’ experience. SiGMA’s expanding global presence, particularly with its focus on emerging markets like Brazil, expects to bring exciting new dynamics to the poker scene.

Andreas believes that the power of in-person connections is truly remarkable. “Networking is the heartbeat of our industry,” he says. “Yes, digital communication is convenient, but it can’t replace the depth of face-to-face conversations where real relationships are built. Events like SiGMA allow us to engage, share ideas, and forge partnerships that drive the industry forward.”

He also sees these gatherings as a space for innovation and collaboration. “SiGMA is more than an event. It is a hub for creativity. It’s where we meet peers, discuss challenges, and find solutions. The energy is unmatched.”

Shaping the future of poker

As our conversation winds down, it’s clear that Andreas Constantinou is more than just a poker innovator. He’s a connector, a thinker, and someone who sees the game as a mirror for life itself. “Poker teaches you to adapt, to think ahead, to embrace the unexpected,” he says.

For Andreas, the future of poker lies in inspiring the next generation. His advice for newcomers is grounded in optimism and practicality. “You don’t need to have all the answers at once,” he shares. “Start small, be curious, and don’t be afraid to take calculated risks. The industry thrives on creativity and resilience.”

Looking to the future, Andreas sees boundless opportunities for growth, innovation, and inclusion. “This is the time for fresh ideas and bold thinking,” he says. “If you’re passionate, don’t hold back.”

His closing words reflect his belief in the game’s enduring potential. “Poker has room for everyone,” he says with conviction. “Whether you’re a player, an innovator, or someone with a dream, there’s a seat for you at the table.” With leaders like Andreas driving change, it’s a table worth sitting at.

Subscribe?here?to SiGMA’s?Top 10 News countdown?and?SiGMA’s Weekly Newsletter?to stay up to date with all the latest iGaming News, and benefit from Subscriber-Only Offers.?